WHY
Brightside Capital was founded to guide international entrepreneurial families through the complex transition from entrepreneurs to investors - turning complexity into clarity with an approach that challenges convention.
We stand beside our clients with a singular purpose: to protect and perpetuate their wealth across generations, in a framework where every decision is made in their exclusive interest; nothing less.
Brightside was founded in 2016 by Alex Pezzoli, who, after twenty years of experience in wealth management at leading American and Swiss banking institutions, chose to build something different: a fully independent firm with an international perspective, designed to stand alongside families as a comprehensive strategic partner - from family governance to asset allocation decisions, from educating the next generation to managing the complexities that accompany every significant fortune.
26
people on the team
32
Average age
20bn
consolidated wealth of our clients
100%
owned by management
A decade of unconventional thinking
The Beginning
Alex Pezzoli founds Brightside Capital with a vision to redefine independent wealth management for entrepreneurial families across Europe.
Building the Team
Assembling a multicultural team of professionals from seven different backgrounds - the "global dream team" that defines Brightside's DNA.
Through the Storm
Navigating the pandemic crisis with conviction and transparency, strengthening client trust through the most turbulent markets in a generation.
Technovation
Launching proprietary technology platforms and Side Views - original weekly insights that become a reference point for our community.
Today
26 professionals, 20 billion in consolidated client wealth, and a commitment to the next decade of unconventional excellence.
Join us
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